Juri Miller, Owner

If there’s one thing Juri doesn’t like, it’s being bored. That’s why when fortuitous events brought her some unexpected downtime in 2019, she wasted no time.  After a car accident and weeks of hospitalization forced her to stand down for a few months, she did what any other normal person would do: she got a puppy to keep her company, and started a business to keep her sanity. 

With three kids at home as well as a former banking executive, Juri has always been passionate about the daily struggles of working parents. As the owner of Balance RVA (BRVA), Juri’s mission is to help parents raise  families without having to sacrifice an ounce of their professional ambition. At her 10,000+ sq foot building in Richmond’s busy West End, she provides her members with a quiet, distraction-free place to work -- as well as a plethora of health and wellness resources brought together in one location for their benefit - while their children enjoy BRVA's exclusive values-based program,  Balance Kids.

Prior to becoming a self-declared “mompreneur,” Juri spent over a decade as a successful banking executive. By the age of 26 she was promoted to the role of Senior Vice President at the 6th largest bank in the nation. That soon led to more executive positions including Chief Compliance Officer (CCO) for the nation's second largest non-bank lender.  “I was very fortunate,” she says; “By the age of 30, I had achieved everything I wanted to in Corporate America.”   So when her first child arrived in 2009 and then her second quickly followed, she decided it was time to go off on her own. First she started a regulatory consulting business -- after that, a photography business and then a real estate business. "Even though I had more work, I was working fewer hours and getting more done than ever, because I had complete control over my schedule," she explains.  "There's no such thing as work-life balance anymore; it's all about work-life integration."

Now a passionate advocate for working parents everywhere, Juri leads a staff with a singular mission - to help others realize that having a successful career AND being a dedicated parent are not mutually exclusive. “Balance RVA is built on the belief that parents shouldn’t have to choose between their careers and their families,” she says.  “Everyone can, and is entitled to, have both.”

Juri graduated Magna Cum Laude from Cornell University with degrees in  English and Psychology.  She then attended graduate school while working full-time and earned her Master’s in Business Administration (MBA) with Omicron Delta Kappa (ODK) honors from the University of Richmond - Robins School of Business. Her expertise in running financial operations has been published across the globe, and in 2013 she was recognized by the University of Richmond as an inaugural winner of its “Top 35 under 35” award.  She lives in Richmond, VA with her husband, their 3 children and French bulldog puppy, Taco. In addition to the daily struggles of working parents, she is passionate about mental health rights, child abuse prevention, and alternative healing modalities.


Beverly Fischer, Community Manager

Beverly is Balance RVA's esteemed Community Manager.  Her job includes warmly welcoming guests, providing concierge services to our members, and taking care all the other things... little things, you know, like paying the bills.

Beverly is originally from San Mateo, California. She moved to San Jose where she met her husband and raised two beautiful children. While in California, she acquired over 20 years of administrative experience in a variety of fields ranging from medical to technical to financial. As a client account administrator for one of the big three accounting firms, she developed customer service and organizational skills that make her an invaluable part of Balance RVA's leadership team.

Since moving to Virginia in 2008, Beverly has owned her own business as well as helped the start up and operations of other family owned businesses. As a devoted wife and mother of two, Beverly fully appreciates the difficulties parents face while trying to juggle a career and a family. This is why she wanted to be a part of Balance RVA - to help others find balance in their own lives.  

Beverly is a certified diver and lives in Louisa with her husband Mark.


Victoria Reichel, Lead Instructor

Victoria Reichel, Lead Instructor

Victoria Reichel, Lead Instructor


From teaching ESL to adult students in the Philippines to middle school Science in Tennessee, Victoria has always had a passion for teaching. After obtaining a Bachelor of Secondary Educ. major in Biology, she decided to pursue  Master's Degree in Early Childhood Education. 

Opportunity led her to start her own business in Georgia and soon after she gave birth to her 2nd daughter. While having 2 young children and running her own business, she immediately became aware of the very real struggles entrepreneurs face between family and work. 

This real life experience has led to a perfect fit between Victoria, the Balance RVA team and its members.  Currently she resides in Chesterfield Virginia with her loving family. She looks forward to helping other working parents find that perfect obtainable balance. 

Amanda Cobb, Instructor

Victoria Reichel, Lead Instructor

Victoria Reichel, Lead Instructor


From my earliest memories, I have always enjoyed caring for children.  In 2008, I was hired for an entry level position at one of the Child Development Centers on Fort Belvoir and was quickly picked up in one of the pre-toddler/toddler rooms (18-36 months).  Then I took a continuing education course through Northern Virginia Community College, and obtained my child Development Associate Credential through the Council for Professional Recognition.  In 2010,  I was hired to be the lead teacher of two pre-toddler/toddler rooms in a new Child Development Center.

At 3 years of age, my son was diagnosed with Type 1 Diabetes.  The diagnosis was life-changing, and I had to leave my job. For the next few years, I provided childcare services from my home.  After my son started kindergarten , I began looking for a job that I would love; but, more importantly, an employer that would value the needs of the family of its staff.  I am so thankful that I have found all of that here at Balance RVA!